1952
MONACO, THE FIFTIES,
A WOMAN’S INTUITION
Monaco. The fifties. Jeanine Marissal, a young visionary biochemist discovers the remarkable healing properties of thermal plankton springing from its exceptional biological affinity with our skin.
Jeanine Marissal believed in enhancing skin life natural processes and hence patented the use of thermal plankton in skincare products.
Jeanine Marissal lays the foundations of what is still the DNA of the brand: products based on natural ingredients that provide effective solutions to women’s problems while also being enjoyable to use.
“I worked only on the basis of observation and intuition, forming hypotheses and testing them for myself and on myself,” - Jeanine Marissal
© DR / L'Oréal Heritage
1974
A STATE-OF-THE-ART CENTER,
ROYALLY HONORED
Following the acquisition by L’Oréal, Biotherm inaugurated a cutting-edge research center and production plant in the heart of Monaco.
Her Serene Highness Princess Grace of Monaco inaugurates the brand’s new seven-storey headquarters in the principality.
© DR / L'Oréal Heritage
1982
A WOMAN AT THE HELM
Biotherm expresses its love of Water by sponsoring French sailor, Florence Arthaud.
This photo is of Florence on the boat Biotherm II on the Route du Rhum in 1982.
8 years later she becomes the first woman to win the gruelling race.
Florence Arthaud exemplifies the history of strong women at Biotherm - she undertook her first transatlantic trip when she was just 18 years old.
© Jean Guichard / Getty Images
1985
THE WORLDWIDE #1 MEN'S SKINCARE
In 1985, Biotherm becomes the first beauty brand to develop a premium skincare line for men.
To date, Biotherm Homme remains the worldwide #1 brand in premium men’s skincare.
© DR / L'Oréal Heritage
1994
AT THE FOREFRONT OF BIOTECHNOLOGY IN SKINCARE
After 8 years of research, thanks to a unique and natural fermentation process developed by our bio-scientists, called Fermogénèse™, we managed to extract from Life Plankton the most active probiotic for skin: a powerful natural activator of skin life functions.
Life Plankton™ probiotic fraction is 100% natural,
100% renewable, 100% biodegradable
2012
A BETTER FUTURE FOR OUR OCEANS
We are Water Lovers, committed to a better future for our oceans since 2012. Water has been at the heart of Biotherm’s DNA since the creation of the brand in 1952.
In 2012 we created the Biotherm Water Lovers program to work towards a better future for our oceans and to raise awareness on the threat of ocean plastic pollution for consumers.
By partnering with world-class experts and NGOs like Mission Blue, Tara Ocean Foundation, and Surfrider Foundation Europe, Water Lovers supports work that preserves at-risk aquatic areas, researches pressing oceanic topics, and educates communities about ocean preservation.
2021
A TEMPLE FOR THE SEA
Biotherm becomes the major Executive Partner of the Oceanographic Institute of Monaco. The brand’s financial support will contribute to assisting Oceano’s actions for the oceans, mobilizing its global network of experts and decision-makers and raising public awareness of the fragile situation of the ocean today.
Through their long-term collaboration, Biotherm and the Oceanographic Institute of Monaco will invite the world to see, experience and learn about the ocean, Blue Beauty, and sustainability.
© M. Dagnino
